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For suppliers

Only things worth selling go into the product pool. So verification at the door matters more than sales incentives — verification capability is the moat itself.

Application

Eleven documents to submit

Missing one will stall the review. Submit a complete set in one go.

① Entity credentials

Business licence, operating permits, industry qualifications.

② Authorisation

Sales authorisation from the brand owner or general agent.

③ Brand / IP evidence

Trademark, patent and copyright registrations.

④ Product data

Specification sheets, technical parameters, test reports.

⑤ Price

Channel price, suggested retail price, validity period.

⑥ Delivery capability

Capacity, lead time, MOQ, logistics plan.

⑦ After-sales policy

Warranty, returns, spare parts, response times.

⑧ Target countries

Sellable regions and restricted countries.

⑨ Certification

CE / FCC / ISO and other market-entry approvals.

⑩ Track record

Completed customers and project performance.

⑪ Complaints / recalls

Disclose honestly. Concealment ends cooperation immediately.

Why this level of detail

A buyer's first questions are always about certification, lead time and after-sales. Without these, a product cannot be quoted or delivered.

Verification

Six dimensions, assessed and graded

The result sets the priority of resource investment and which tier of the product pool the product enters. That tier decides whether partners have any incentive to push it.

Company

Entity status, years in operation, delivery history and integrity record.

Quality

Product consistency and test reports; whether stable mass-production quality control exists.

Price

Whether the gap between channel and retail price supports channel incentive.

Channel margin

If the product is profitable for you but not for the channel, it will not sell — nobody has a reason to push it.

Delivery and after-sales

Whether lead time, MOQ, logistics and after-sales response actually hold up.

Market fit and compliance

Whether target-market entry, certification and restricted countries are clear.

The result is graded and maps directly to resource investment: some products enter the priority promotion list with dedicated sales materials and training; others start with limited trial operation and are re-checked against real transaction data; those that fail verification are not admitted. The specific grading criteria and weightings are 8FO's internal assessment tools and are not published on this site.

SKU card

Field groups every product must have

Without a standard card a product cannot be trained on, quoted or delivered — which means it cannot be sold at scale.

Field groupFields
Identity and positioningSKU · category · target countries · ICP (ideal customer profile)
Price and commissionChannel price · suggested retail price · margin structure · commission rules
Delivery and fulfilmentLead time · MOQ · logistics · after-sales
Sales supportFAQ · talk tracks · training · cases · images · video
Compliance limitsRestricted countries and required market-entry certification
Most partners operate part-time; they will not write materials for every product. The more complete the standard card at head office, the closer the partner gets to simply presenting it.
Process

From application to sellable, in eight steps

  1. ApplicationSubmit the eleven documents
  2. KYC / KYBEntity and registry verification
  3. Supplier verificationSix-dimension assessment and grading
  4. Product assessmentQuality, price and channel margin reviewed item by item
  5. PricingConfirm channel price, retail price and commission rules
  6. ListingEnter the product pool, generate the SKU card
  7. TrainingProduct and talk-track training for partners
  8. SellableOpened to partners at the matching level
Exit

Six grounds for suspension or termination

Serious quality incident

Causing customer loss or a safety risk.

IP infringement

Infringing another party's trademark, patent or copyright.

False claims

Inaccurate parameters, certification or performance figures.

Deliberate deal circumvention

Transacting directly with a partner's customer, bypassing the platform.

Material compliance risk

Breaching target-market entry rules or export controls.

Serious delivery default

Systematic delay or inability to fulfil.

"Deliberate deal circumvention" cuts both ways. It does not only constrain suppliers — it binds partners equally, because circumvention breaks the entire commission chain.